Pay Per View Advertising – Introduction
Hi my fellow readers. Again a long time without posts I know. I’m really sorry about that and I hope you don’t mind, but I was too busy with several projects that I’m currently involved with. But there’s also good news, the most recent money making opportunity I’m checking out right now will give me some good stuff to write about. So let’s go on!
Pay Per View Advertising
Some days ago I came across a fairly unknown advertising method called Pay Per View advertising or PPV in short. I stumbled across it through a WSO published on the Warriorforum. The sales letter looked quite interesting and I bought that short report about how to use PPV traffic to generate affiliate sales and leads. A nice read, but fairly expensive for the amount of information that was provided. But that’s another story.
Anyway, you may finally want to know what Pay Per View advertising? It’s Adware traffic. Simply as that. But wait, before I hear you say that Mr. Querblogger has gone wild and is now on the Blackhat side or something like that, be assured that PPV advertising has nothing to do with any illegal stuff! On the contrary, PPV is probably the most targeted and cheap advertising method out there.
PPV traffic is provided by big advertising networks like Media Traffic, Traffic Vance, Adonnetwork or Zango. These networks usually have huge databases of user who have WILLINGLY installed adware on their PCs, most times by installing a toolbar, free games or software for example. Such ad networks will publish your ads as Popups or Pop-unders to all these users whenever a certain search keyword or even URL is triggered.
Basically a PPV network works much like a PPC ad network like Google Adwords for example. Advertisers are able to bid on certain keywords and URLs. Whenever a user who has installed Adware on his PC does a search on a search engine or even directly types in a URL in his browser, a Popup or Pop-Under with your choosen ad will automatically appear. Each time this happens you get charged a certain fee, just like with PPC ads. The big difference is the cost of a single ad view.
Typically bidding on major search terms like “weight loss” or “credit cards” for example can easily cost you several Dollars per single click. PPV traffic, which is nearly as much targeted as PPC traffic, will cost only a small portion of that. Usually you’ll find click prices in the range of 2 or 3 Cents and that’s a BIG difference in my opinion. With PPV traffic you’ll get the benefits of targeted advertising to a much lower cost than other advertising methods. Another big plus is the option to advertise your referral links and CPA offers directly, you don’t need to mess around with Quality Scores and have to build a landing page for example! There’s just one question left, what about conversion rates?
And that’s probably(I don’t know yet) a major downside of Pay Per View advertising. Because the ads are provided in the form of a Popup or Pop-Under and the traffic has therefore less “quality” than PPC for example, many people will simply just click away your ad and forget about it. But since you can advertise for such cheap prices, it’s still a valuable method of promoting your products, CPA offers or whatever you feel like promoting.
During the next days I will start a case study (actually I’ve already started a first test) and give you a real example on how PPV advertsing works and what you might expect from it. It will be interesting to see how my ads will convert and if I’m able to make some profits or not.
Feel free to check back soon, you’ll save some good money while letting me test the whole PPV thing for you first (I’ve already spend nearly $300 for getting the rigth infos and funding my PPV account). 
See you soon,
Querblogger
Cheers, bud! How are you doing? Thought to pop in quickly and say hi. I read your latest article about PPV advertising and I must say it’s quite an interesting concept. I don’t know if you had time to thoroughly test this whole thing, but it’d be nice to hear how is it going so far
. I mean, you’ve been spending money online on various money making stuff and I was curious to know how much have those materials helped you out 
. Looking forward to hearing from ya!
Best regards,
Tiberius
Comment by Tiberius Burciu — March 12, 2009 @ 11:32 pm
Hi my friend,
I’m fine but also extremely busy at the same time, not only with my online “business”. I don’t even have enough time to keep my blog updated
This whole PPV thing is taking a lot of time, but I hope it pays off. Anyway, I think making money is more important right now. Keeping my blog fresh and juicy comes next (although I already see my visitor counts dropping like crazy). Sorry my fellow readers!
I hope you’re fine too, you “uninteresting guy”
Seems like you have a lot of work too, but you were clever enough to not put a date under your latest blog posts so nobody can see how “outdated” they are, hehe 
See you Tiberius,
Peter
Comment by Querblogger — March 13, 2009 @ 8:20 pm
Hey Peter!
Yep, I can see you’re quite busy lately and I fully understand why you can’t update this blog more often. But that’s not a problem: as you’ve mentioned, it’s more important now to test ( through trials and errors ), some of the projects you’re involved in, and see how they’re performing. Don’t feel like you are neglecting your readers. I’m sure they understand the situation, as well
.
As about myself, yeah, I’m alright, too
. “Uninteresting”, but doing fine 
. I really am busy this last couple of weeks, both with my online ventures, as well as with my personal life ( I have a bachelor’s degree paper I need to complete till this summer, for college, and I have to spend a lot of time researching for it ). And yes, my designer ( not myself ), was inspired enough not to put a time stamp under each of my blog posts ( I have to give him credit for that 
), so I can easily “hide” the real date and time of my published articles. Hey, don’t forget I’m a evil blogger 
.
Have a good evening ( masked advertising for Carlsberg – if you know the commercial
),
Tiberius
Comment by Tiberius Burciu — March 13, 2009 @ 8:55 pm
Hey,
When is your next blog post comming ? I keep checking but…
Anyways I hope your doing well in the online bussines.
Best Regards.
Comment by Stijn — April 6, 2009 @ 12:32 pm
DirectCPV.com is a CPV / PPV Contextual Advertising Network. Advertisers will either get a full page popup ad or interstitial ad served when they set up their campaigns. All they have to do is enter a list of keywords and domain targets and the DirectCPV system does the rest. Minimum deposit is only $100. Sign up at http://www.directcpv.com.
Comment by Charlo Barbosa — September 13, 2009 @ 10:28 pm
I am interested in learning how your experiment went.
Comment by Tim — October 24, 2009 @ 4:50 pm
Thanks for the info.
I almost bought the same report myself.
Just too much hype on the sales page for me.
regards,
George
Comment by George — October 27, 2009 @ 8:55 pm
Hi All,
Have ye looked into the new ppv traffic course, if you click my link it will take you to it.
Anyway it goes right into how to use PPV the whole ins and outs and how you can build a massive list with it. So I tested this out to see if it would work. Lets just say the results are incredible. This is definetly the quickest way I have ever seen to build an opt in list. You can then promote CPA or affiliate offers and literally make a killing!
Comment by Mass PPV Traffic — October 27, 2009 @ 10:19 pm
Hi,
Really intersting post, I stumbled across it just now, I am searching for alternative methods of (cost effective) promotion for our TV stand website in the UK, I would love to know what all you guys out there think of PPV advertising? Where is the best network for an e-commerce retailer with a website rather than just an affiliate marketer, how are people finding this form of advertising what kind of click through percentages are you all getting? I think I’m going to give it a ty but it would be helpful to know what everybody thinks…
Comment by TV Stands for LCD TVs — May 16, 2010 @ 9:14 pm
This method is going to becombe the biggest trafic getting method for internet marketers for years to combe it is cheep targeted and accessable to all.
I would advertise aneyone who is intrested in making money to look at system for PPV markiting so you don`t get riped off and get to making money straight off the bat
Comment by simon — May 22, 2010 @ 7:08 pm
poponclick.com is a great solution for monetize traffic, they have ppv cpm popunders advertise
Comment by kaku — May 29, 2010 @ 7:26 pm
Where can i find the best PPV i do research on google and yahoo. but i”m not sure which one is the best one.
Comment by Ralph Thelemaque — June 7, 2010 @ 12:52 am
Great article. What would you say is the current PPV company that is the equivalent of Google? There are so many companies springing up all the time but which has the best traffic and ROI?
Comment by YourNetBiz — June 20, 2010 @ 11:47 pm
Very informative article. I have also just started investigating PPV with the intention of running a campaign. I’ll be interested to know how you get on with your campaign.
Comment by DeAnna — June 22, 2010 @ 10:24 pm
I’m watching for the outcome of your findings about PPV advertising. I’m always out there looking for a new way to get my company going.
Comment by Lynn Hahn — July 21, 2010 @ 6:12 pm