Monetize Your Blog – Fair Ads Network
Today I want to talk about Fair Ads Network, a new contextual advertising program you can use to monetize your blog, make it more popular or even both!
Fair Ads Network, from now on I´ll just call it FAN (not only because I´m a fan too;), is a fairly new company trying to compete with big ad publisher programs like Google Adsense or the Yahoo Publishing Network. It was founded by Kevin Lam and Konstantin Boyandin, two guys with big online marketing experience and an iron will to reach their personal goals (I really like that).
Basically FAN is just like all the other publishing networks, you can use it to advertise your blog or to publish ads on your blog to make some money online. But there are some big differences to all the big advertising companies. First thing (the probably best in my opinion) is that you won´t get banned from their program, even if you click on your own ads. I won´t encourage anybody clicking their own ads, but from time to time it may happen that you accidentally click them. In this case you can feel lucky, because your click got tracked by FAN, they actually see who clicked the ad, if it was you, you won´t get paid (and you won´t get banned!).
Another big advantage is that the whole systems will “learn” the behavior of your blog or website visitors. This will help you as a publisher, because the system shows only those advertisings that fit best with your content and what your readers are looking for. It will also help advertisers, because they can feel save that their ad campaigns run only on those sites that actually have similar content and readers likely to click on those ads.
FAN is still in beta development now, but this doesn´t mean it isn´t working yet. I´ve integrated a single ad block in my blog and I can say that it works. I haven´t received too much money (only some cents), but as I said, I´ve only one ad block integrated so far. But you´ll be able to embed many more ad blocks in the future, ranging from text ads, link ads, banners and even rich media like videos. So far the team is still working on new features and optimizing the whole system.
You can also create different tracking channels (300 at the moment) for all your ad blocks, so you can see what performs good and where to make some modifications to the ad blocks size or color combinations. A really nice feature if you want to get the best revenues!
In general, FAN pays you 60% of what advertisers choose to pay for a single click. So if an advertisers chooses to pay $1.00 per click, you´ll get $0.60 (it´s only an example, you can earn even more if advertisers pay higher fees). You´ll receive your payments after reaching a $50 payout limit (they want to lower it to $25 if all works good) via Paypal, business check, e-Gold, e-Bullion or wire transfer. You can even use your balance to start your own ad campaign.
All in all, Fair Ads Network sounds like a really good program to monetize your blog (or website). I think the guys behind it take it really serious to make the best out of it, they really want to compete with the big names in this branch! I´ll keep you updated whenever new forms of advertising or new features are available. So far I can only recommend you to check it out, build your own opinion about FAN and gave it a try.
With best regards,
Querblogger
Hi,
And a good article about FAN. Nice work;) I’m currently not displaying their ads, but rather gaining some referrals. I believe that I will put a small 125×125 banner ad on my blog and see how many cents I’ll earn:)
This advertising network would be a good place to start promoting our own blogs too. I’m really curious to see what results I would get from advertising on FAN. I’ll try it, but not now..I need more cash to advertise my blog for a considerable amount of time ( about a month, for start ):D..and I do not have them now:)
Regards
Midwest
Comment by Midwest — December 3, 2007 @ 3:27 pm
Hi too,
the same goes for me. Sure it would be nice to do some advertising, but I don´t have the money at the moment because I´ll only invest money I´ve earned from my blog (so there´s no risk for me and I feel kind of safe
Comment by Querblogger — December 3, 2007 @ 3:35 pm
Hey,
I think that I’ll do the same as you: I’ll try to earn some money first and then advertise on FAN:)
Cheers,
Midwest
Comment by Midwest — December 4, 2007 @ 3:56 pm
Hi Peter,
This is Kevin Lam, CEO of FAN. This is a very nice article on my company and I really appreciate that. I actually found your article a few months ago but I didn’t want to bother you with a comment. Thank you for the kind words, but what I liked most about it is that it was honest.
I hope to be able to meet your expectations upon launch this April. As for your friends that responded – good for you guys. That’s the whole reason for allowing members to have both accounts, so that you may earn money and spend that money by promoting your own products/services.
Good luck to you all.
Sincerely,
Kevin Lam
Comment by Kevin Lam — March 8, 2008 @ 9:05 pm
Hi Kevin,
thanks for your kind words. I wish you all the best for the launch of FAN by April! I’m looking forward to use your service for other projects I’ve planned, not only to publish ads but also to advertise my own websites.
With best regards,
Querblogger
PS: I’ll write another post after the official launch for sure
Comment by Querblogger — March 9, 2008 @ 5:34 am
[...] the first service in the list is the Fair Ads Network. I’ve already reported about this advertising company that tries to compete with major [...]
Pingback by Big Launch Day Ahead! | The Making Money Experiment — April 29, 2008 @ 10:04 am
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